Grade 10 · Open
BEP2OLaunching and Leading a Business
This is the closest fit on the Ontario timetable. The one-page plan, the numbers, the Launch Sprint and the competition give students a real venture to apply every business function to.
Relevant Launch League work
- Venture planning and feasibility
- Customer and competitor research
- Pricing, start-up costs and break-even
- Marketing and sales
- Operations and delivery
- Tracking money in and out
- Leading and managing a team
- Launching the venture
Possible evidence of student work
- One-page business plan · Plan builder
- Customer interviews · Business 101, Modules 1–2
- Target customer and positioning · Business 101, Module 2
- Offer and reasoned price · Business 101, Module 3
- Unit economics and break-even · Business 101, Module 6
- Customer-acquisition plan with a real action taken · Business 101, Module 4
- Customer journey map · Business 101, Module 5
- Launch Sprint: offer, validation, setup, first sale, improve, grow · Launch Sprint
- Sales, expenses and goals tracked · Business dashboard
- One-month money plan for the business and the student · Extension class 9
- Terms for a first helper, and the hard conversations · Extension class 10
- 30-second, 60-second and five-minute pitch · Business 101, Module 8
- Competition entry with judge feedback · Pitch competition
Already teaching it your way? If your students already write a business plan, it can be the plan they pitch. The Launch Sprint then picks up where the assignment ends — the venture doesn't have to stop when the unit does.
What Launch League doesn't do: The economic-foundations strand (market forces, trade, government intervention) is only partly supported, through extension class 8.